About me
About Real Estate
Because of the unique lighting challenges in real estate photography, it is impossible to shoot a single frame that accurately depicts a room. The contrast in color balance between outdoor and indoor lighting, the difference in intensity between the two, hallways and corridors that are dimly lit, properties that are in between tenants and have the electricity turned off… Theres no way to edit a single image to account for all of these issues.
However, my method for shooting and editing does allow for all of these problems to be corrected in any property. Its similar to using an HDR mode, but I do everything manually in photoshop that your phone or dslr does in HDR. It takes more time to shoot and edit, but allows for totally controllable and consistent results.
I use a tripod and a flash with remote triggers to capture multiple frames of the same image. Depending on the shot ill have 2-8 frames to combine. Each one is lit slightly differently, and by carefully combining parts of each separate frame in photoshop I build an image that shows every part of the room in its best light.
In the final images there will always be natural light and natural shadows so the room looks normal to the eye. The colors will be accurate and bright; there will not be any orange or blue tint. If there are windows, the view outside will always be visible and not overexposed. Your property will look open, bright and welcoming.
single image corrected for outdoor light. note the orange/yellow tint from the light fixtures
same image corrected for indoor light. note how blue the natural light becomes after correcting the orange/yellow tint
image created with multiple layers. accurate colors and even light throughout the room
single image of an apartment with the power turned off. exposure based off window leaving most of the room too dark
flash layer #1. main room
flash layer #3. bedroom detail
flash layer #2. bedroom detail
flash layer #4. main room
image created from layers above. all rooms are lit evenly, the view out of the window is visible; it appears as if the electricity is on.